On the LOL scale, kale ranks right up there with emphysema. So why was half of New York chortling on a certain Wednesday morning? A fraction was amused by the idea of cheddar kraft. Others, like the friend I met for coffee before we both headed to the Greenmarket, wondered where the green was hiding. Finding small zucchini would take more work when booths A, B and C in Union Square had the lacinato variety, and if they didn’t, Garden of Eden, Manhattan Fruit Exchange and untold other outlets sell it probably more routinely than other kale. What’s fascinating is that people read the damn thing, jaws dropped or not, although another friend I ran into at the fabulous market on 97th Street on Friday pointed out that the drivel does make you long for the good old flip-flop recipes, which she said were superb. But the best comment came from my other friend, who pointed out that egos published side by side are combustible. Maybe Muslim terrorists were not responsible for the California conflagration. . . .