And I see there’s a new snack for cretins (or, as they prefer to spell it, creationists). If the ad didn’t have a Big Food name in it, you would swear it’s a spoof. The brand is Flat Earth. The bag is held up by flying pigs. And the copy promises half a serving of vegetables in an ounce of chips. That is a lot of disbelief to suspend. Even the trademark sounds straight out of the Onion: “impossibly good.” They paid lawyers actual money to register that? It must have tested really well with the lumbering throngs down at Dinosaur Adventure Land, riding the Leap of Faith swing.