Unfortunately, the lede was totally buried (billboard or no billboard) in the piece on the Oedipal issues at the relic in the Bloomberg building. Layoffs, selling wine to raise cash — HFS. After reading it, though, I see why one scion was so mellow in mockingly reintroducing himself as “the prick’s son” at a press event in the last couple of years. Public appearances count. Not to question any editorial judgment, but if I ruled the food world I would have gone for the circus over the sideshow as a feature. It had much meatier material than “they mug white boys, don’t they?”