Greening down the house

The funniest headline I saw all week was on an op-ed in USA Today: “Food industry has improved our recipes, marketing and labels.” Who is this “our” of whom you speak? It’s just amazing that two generations — at least — now don’t understand you can make a casserole without a can of soup. (It’s probably not a coincidence that heavy cream became a scary phrase in that same time span.) And now I see, just as a rather awesome short film about the foreverness of plastic is making the e-rounds, that McCormick’s has decided what the world needs now is pre-measured spices packed in plastic on a recipe card. Why not wrap it in a plastic bag, too, and then a jewel box to tuck into a white baggie? Probably the same cretins out in the streets, protesting with all the misspelled words they can scrawl against Big Government intruding too deeply into their lives, are blissful to know they can now cook mindlessly, never realizing Big Food has far, far more dominion. Even the slogan echoes Faux News: “We measure. You create.” Thanks very much, but I’ll make my own “socialist” borscht.


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