{"id":32,"date":"2005-11-03T12:01:25","date_gmt":"2005-11-03T16:01:25","guid":{"rendered":"http:\/\/gastropoda.com\/stories\/2005\/11\/talking-turkey\/"},"modified":"2007-09-03T12:49:13","modified_gmt":"2007-09-03T16:49:13","slug":"talking-turkey","status":"publish","type":"post","link":"https:\/\/gastropoda.com\/stories\/2005\/11\/talking-turkey\/","title":{"rendered":"Talking turkey"},"content":{"rendered":"<p><em><strong>Metropolitan Home (published in altered form)<\/strong><\/em><\/p>\n<p><span class=\"body\">Todd Wickstrom has seen the future, and it looks very specific. <\/span><!--more--><span class=\"body\">One                 day Americans could have as many choices in meats as they now                 do in wines. No one will just order turkey for Thanksgiving,                 any more than they now settle for red when they could have zinfandel,                 pinot noir or syrah. The new selection will be among breeds:                 American Bronze or Bourbon Red or Narragansett, each with its             own distinct flavor and texture.  <\/span><\/p>\n<p class=\"body\">Before agriculture turned industrial, and Butterballs became the holiday         standard, small farms raised a variety of turkeys with taste and integrity.         Wickstrom and another advocate of Slow Food, Patrick Martins, founded         Heritage Foods USA to go back to those days, to revive and market the         breeds that have been long lost to a system that puts a premium on quantity         and consistency over flavor. Starting in 2001 with a fourth-generation         poultry breeder named Frank Reese of Good Shepherd Turkey Farm in Kansas,         the company has built a network of farmers determined to grow food right,         the old-fashioned way.<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">The goal is to do for livestock what heirloom tomato growers have done         for salads and BLTs: bring back true taste to the American table while         saving idiosyncratic foods from extinction. In the process, Heritage         Foods also hopes to rescue small farms, which are increasingly being         swallowed up by agribusiness consolidation and the great land grab in         which McMansions are worth more Macintosh apples grown locally.<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">An American Bronze turkey could not be more unlike the bloated birds         hoisted out of so many ovens in November. As Reese points out, repeatedly,         commercial turkeys since the 1970s have been bred to be all breast, and         to reach market in weeks rather than months or years. They are so top-heavy         they can no longer reproduce naturally and so have to be artificially         inseminated; neither can they run free and eat the varied diet that creates         unique flavor in poultry over a good long life. Even free-range birds         seem insipid compared with the dark, fibrous, meaty taste of a heritage         turkey, from stock whose lineage can be traced back nearly to the turn         of the last century. Reese breeds turkeys descended from a pair given         as a wedding present in his family in 1917.<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">Heritage Foods, based in Ann Arbor, Mich., gives           farmers the support they need to bring back these rare breeds, inspecting           all farms and providing detailed specifications for raising animals           humanely. It also gives farmers packing materials, ice and assistance           to ship to buyers who order on the web site, heritagefoodsusa.com.           The business is modeled more on Newman\u2019s         Own than Niman Ranch, Wickstrom says, as \u201ca for-profit company         whose profit goes back to helping others.\u201d<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">Traceability is a key concept to Heritage Foods at           a time when one batch of ground beef or ice cream can infect consumers           in many states thanks to homogenized and standardized shipping. Every           turkey comes with a label so that buyers can learn where and how the           bird was raised and by whom. The turkeys are not necessarily organic;           as Wickstrom says, \u201cWe\u2019re         not promoting semantics, only integrity.\u201d<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">Heritage turkeys cook very differently from even           the best birds available in most farmers\u2019 markets and specialty           stores and especially in supermarkets. The legs are much skinnier,           so they roast (and dry out) faster, while the breast juts up much farther           and can cook unevenly. Simply roasting the bird is tricky. Reese, whose           great-grandmother raised turkeys and whose mother taught him to cook           them, advises adding a cup of water to the roasting pan and sealing           it so that the meat almost steams to tenderness. When the foil is removed           near the end of cooking, the skin will crisp to perfection, with singular           flavor. These turkeys do not need to be brined or even massaged with           butter. Nothing more than salt, pepper and maybe a little sage is needed.<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">Heritage Foods is now dealing with 100 farms around the country that         raise everything from ducks to beans, Wickstrom said. Chefs buy much         of what the company can sell, at restaurants including Lupa and Five         Ninth in New York City.<\/p>\n<p class=\"body\">The first year it sold 700 turkeys; for this Thanksgiving           networked farmers are raising 15,000. Not all will be perfect enough           to ship, and Heritage Foods is \u201clooking into sausage recipes if we have too         many,\u201d Wickstrom said. (Frozen turkeys are available year round,         or as supplies last.)<\/p>\n<p class=\"body\">&nbsp;<\/p>\n<p class=\"body\">Heritage turkeys are not inexpensive, at $199 for the largest, a fresh         one weighing around 19 pounds. But as Reese notes, turkeys in the Depression         sold for $1 a pound. A bird that cheap today comes with a hidden higher         cost.<\/p>\n<p class=\"body\">Wickstrom says it all when he points out that many           of the farmers who have signed on with Heritage Foods are older, and           many more worry that this could be their last year of farming land           worked by their fathers and grandfathers. \u201cThe heritage is riding on their shoulders,\u201d he         said. \u201cThis is a way to salvage it.\u201d<\/p>\n<p><span class=\"body\"><br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Metropolitan Home (published in altered form) Todd Wickstrom has seen the future, and it looks very specific.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49,34,33],"tags":[],"class_list":["post-32","post","type-post","status-publish","format-standard","hentry","category-food-forward","category-thanksgiving","category-vintage-virtues"],"_links":{"self":[{"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/posts\/32","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/comments?post=32"}],"version-history":[{"count":0,"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/posts\/32\/revisions"}],"wp:attachment":[{"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/media?parent=32"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/categories?post=32"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gastropoda.com\/stories\/wp-json\/wp\/v2\/tags?post=32"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}