I was a bit embarrassed to have a copy of a famously “salmon-colored” publication lying among the morning papers on my kitchen counter the other Wednesday when an editor came by for a “shoot.” Not sure she believed me when I insisted: “They send it to me for free.” And that’s all the hint I’ll give on this burning question after a particularly desperate-looking piece on local farmers: What if you published a steaming pile of trollbait and nobody read?