In the name of the fatback

Another young ’un sounds astonished that the CIA (the good one) would let the Spamsters slap their gross brand all over a new program. I still remember my week up there for a story on “nutritional cuisine” and how my editors made me excise digs on the branding mania in the joint. This revered institution makes Enron on 12th Street look pure. It’s Ecolab this and Hilton that. What’s a little unnerving is that schools of all stripes have become so dependent on this kind of underwriting even before all the easy loans have dried up for prospective students. Will Walmart and Wendy’s be enough to keep culinary education alive in this country?