I see lots o’ change down at my old place of employment, both encouraging (new public editor) and ominous (departing multimedia editor). And I liked an interview I saw that acknowledged the guys who, when I worked there the second time, thought the Internets was for playing solitaire but are now jumping onto the Tweet train. But I also found it just absurd considering the barrage of e-releases I get every week touting DI/DO contents. How lame is your content in a viral age that you have to pimp it out? For Pinch’s sake, start making videos with kittens added to taste.