A root beer float shall lead you

And for more “in with the old,” as I try to get on track with regular posting here instead of Twittering my life away, I am still wondering why real reporters finally caught up to a huge food story but refused to call it what it was. A year ago I interviewed a cranberry grower I’ve known from the earliest days of the fresh market who said the harvest was starting with fully 75 percent of the previous year’s crop still unsold. And that was in 2013, with nowhere to go but into more freezers. In layman’s language, that would be “fucked.” My reporting went nowhere slow, for reasons still unfolding, but it has informed my reading. I see “bounty” and “overabundance” and “awash in cranberries” — never the harsh reality of “glut.” When the berries on the bogs are six feet high and rising, though, it might be time to call a man-made calamity a man-made calamity.


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